The broker management system that bills the AI like AWS bills compute.

Pricing model and how much AI usage is bundled. Keelway BMS is $250/month base + flexible AI charges (you pick: per-load or per-token consumption). You pay for what you use. Keelway TMS is $997/month flat with all AI carrier-email triage, check-calls, and FMCSA scoring included — no consumption math. BMS is the right fit for shops that want predictable base + variable AI; TMS is the right fit for shops that want one bill and no usage tracking. Same underlying product, two ways to buy.

Two modes, pick whichever maps better to your business. Load-based: $1 per load that runs through the AI carrier-email triage + check-call workflow — same per-load rate as standalone Keelway AI, just bundled into BMS. Token-based: pay for actual LLM tokens consumed across the platform (drafting replies, parsing rate cons, running check-call transcripts), priced at our cost + a small margin, billed monthly. Most SMB brokerages pick load-based for predictability; high-volume mid-market shops sometimes prefer token-based once they can model their actual workflow consumption.

Base covers the full BMS surface that's not AI — load board, carrier records, rate confirmations, dispatch, document storage, accounting integration, FMCSA-backed carrier vetting (the carrier-level lookups, not the per-reply AI scoring), reporting, and unlimited users. The AI charges are specifically for the agentic workflows that consume LLM compute on demand. Splitting the two means you don't pay enterprise prices for the operational backbone when your AI usage is light.

Everything in the BMS operational surface for unlimited users: load board with status filters and stuck-load alerts, carrier records with FMCSA carrier-level vetting, rate confirmations and document management, dispatch + tracking board, customer / shipper portal, basic accounting integration (QuickBooks), email + DAT + Truckstop integrations, full audit log, and live support. The AI features turn on with consumption pricing on top.

Still available as a standalone product for brokerages that already have a TMS they like and only want the inbox-AI layer. The BMS bundles the AI into the same product as the operational TMS, which is the right fit for shops looking to consolidate. If you're on Aljex, McLeod, or AscendTMS and don't want to switch TMSs, Keelway AI at $1/load is the lighter-weight choice.

Far below per-user incumbents. McLeod LoadMaster is six-figure year-one once you count the implementation. Aljex (Descartes) is roughly $499/user/month, so a 10-broker shop pays $4,990/month for the TMS alone. Tai Software is $995-$7,925/month tiered with user and load caps. Keelway BMS at $250 + variable AI lands in the $300-$600/month range for most SMB brokerages running 100-300 loads/month — at least 5x cheaper than per-user incumbents, with native AI the incumbents don't ship.

Yes, instantly. Both run on the same product engine — switching from BMS to TMS (or back) is a billing change, not a data migration. Most SMB brokerages start on BMS to keep base costs low while they're sizing actual AI consumption, then move to the $997 flat TMS once monthly AI charges consistently exceed ~$750. The breakeven is honest — we'll point it out in your billing.

Yes. 30 days full-product on BMS, no payment required. After day 30 it's $250 base + the AI consumption you actually used in month one. If you used zero AI in the trial (some brokerages do during onboarding), month one is $250. No surprise bills.